Decision session
60 minutes
A prepared working call for one specific supplier, product, route, negotiation or readiness question.
Output: Decision notes and next checks
Founder-led advisory
Use fifteen years of category and China experience before the expensive decision.
Focused advisory for distributors and product teams facing a supplier, specification, commercial-route or launch question.
Decision memo / structure
01What must be decided?
02What evidence exists?
03What assumption can fail?
04What is the next reversible step?
A recommendation states its assumptions and stop conditions.
Engagement formats
Match the scope to the decision.
No recurring retainer is prescribed before the work pattern is known. Start with the smallest format that can produce a usable decision artefact.
Scoped review
Defined after intake
A document, quote set, specification, supplier situation or commercial route reviewed against an agreed question.
Output: Written memo with risks and recommendation
Brand Launch Assessment
Fixed scope
A structured readiness, assortment, economics, manufacturing-route and risk project before launch execution.
Output: Go / revise / no-go roadmap
Useful inputs
Bring what already constrains the answer.
A sharp question plus incomplete real evidence is more useful than a polished generic deck. Confidential or commercially sensitive material is requested only after scope and handling are agreed.
01Current product or supplier context
02Target market and channel
03Quotes, specifications or sample findings
04Forecast and target commercial position
05Compliance or service constraints
06The decision deadline and consequence of delay
Category lens
Specific where experience is strongest.
The initial public focus is HVAC, heat pumps and appliances. Work in another category is accepted only when the founder's experience, the client route and the manufacturing question are genuinely relevant.
Advisory will not
- Invent expertise outside the available record
- Promise a result before reviewing the constraints
- Publish or trade confidential factory/client information
- Replace the importer's legal and product responsibilities
- Turn one conversation into an open-ended free operating role
Founder-led advisory
Describe the decision, not the service you think you need.
We will determine whether the smallest useful format is a focused session, a scoped written review, or a full Brand Launch Assessment.